The Trust

The trust was set up in 2016 with the aim of creating employment opportunities for the formerly incarcerated. Paid work acts as a base to rebuild their lives, help people become meaningful contributors to their community, and ultimately become their best selves.

We do this by developing businesses that offer meaningful work, and by networking with other businesses to create work placements.

We grew out of the Peoples Coffee family, and our first collaboration with the Department of Corrections is a barista training programme in Arohata Prison.

In 2018 we opened a cafe, Trade School Kitchen, in the town centre of Naenae in which we aim place baristas we have trained while in prison. A job in a place where they have a supportive community surrounding them. 

We work with the understanding that on any given day, staying out of court and prison is 80% employment, and 20% social support.

Meet the Trustees


Nic Drew-Crawshaw

Nic is a the Chair of Trade School Industries.

A career public servant, Nic has spent many years working across the Justice sector, in Youth Justice, Restorative Justice, and Justice Sector Strategy. He now works part time at the Treasury, and part time being a dad to his four children.

A proud member of the Naenae community, he is also involved with the local school, and part of the local anglican parish of St. David’s Naenae-Epuni. While his Hospo credentials are a little dated (about 20 years!) he is very enthusiastic about providing a space of dignified work, and of manaakitanga to the community.

Contact Nic here.


Alison Robinson

Alison is a chaplain at Rimutaka Prison and a community worker in Naenae.

She has spent most of her adult life supporting a myriad of marginalized people, from the migrant and refugee communities of Wellington to recently released and paroled men coming out of prison. Alison’s experience working with traumatized people has given her a deep understanding of the complex challenges people with difficult backgrounds face.



Matt Lamason

Matt was the founding chair of Trade School Industries Trust.

He is the founder and owner of Peoples Coffee, a fair trade organic coffee roasting, retail and wholesale business supporting and championing small coffee producers around the globe. After 12 years in the coffee industry, Matt has passed on the management of Peoples Coffee and is enjoying putting his energy into new projects.


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